Neuro Web Design epub pdf mobi txt 電子書下載 2024

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發表於2024-10-11

商品介绍

New Riders Press 2009-01-02 Paperback 9780321603609

Neuro Web Design epub pdf mobi txt 電子書下載 2024

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書籍描述

Why does someone decide to buy a product online or register at a website? Psychologists have known for years about the nonconscious forces that persuade people to take action. Neuro WebDesign applies the research on persuasion and decision making to the design of websites. Neuro WebDesign explains psychological research on social validation, reciprocity, fear of loss, contrast and other principles in an easy to understand way, and then goes on to show how to implement these powerful ideas. For example, why are customer ratings so important at a website, and what are the critical elements to include to make them even more effective? Does the order in which you provide choices have an unconscious effect on which one is chosen? Some books describe research; some books give advice on web design, but Neuro WebDesign combines the research on non-conscious decision-making and persuasion with web design advice.

Neuro Web Design epub pdf mobi txt 電子書下載 2024

Neuro Web Design 下載 epub mobi pdf txt 電子書

Neuro Web Design pdf 下載 mobi 下載 pub 下載 txt 電子書下載 2024

Neuro Web Design mobi pdf epub txt 電子書下載 2024

Neuro Web Design epub pdf mobi txt 電子書下載

想要找書就要到靜思書屋

book.tinynews.org

立刻按 ctrl+D收藏本頁

你會得到大驚喜!!

讀者評價

評分☆☆☆☆☆

先有設計，再用研究（有些還很弱）去驗證這個設計，或者將一些理論套上去，真是研究的可悲。

評分☆☆☆☆☆

##Initiative and elucidative for the newbies to the e-commerce design field. 1. 無意識促進行為小結：我們喜歡認為自己的決定經過深思熟慮，但其實上大多數決定和行為是無意識的。無意識是聰明、有效而且快速的。沒有它，我們無法生存。最有效的網站會與大腦的三個部分（舊腦、中腦、新腦）“對話”。 2.歸屬感：尋求社會認同小結：當我們知道彆人...

評分☆☆☆☆☆

##寫的很不錯，說不上對實際網站設計有直接的影響，但是作為和設計有關的心理學引路書可以瞭。要深入的話，每個章節可以都再去找對應的書研究。

評分☆☆☆☆☆

##心理行為學經典實驗迴顧

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##design for persuasion and the unconscious mind , human want to belong , its social validation . reciprocity and concession互惠讓步原則 , invoking scarcity 事物稀缺，人們反而更想要，物以稀為貴。盡量少的選擇， speak to self-centered , unconscious mind , its all about you .

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