Neuro Web Design epub pdf mobi txt 电子书下载 2024

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Susan M. Weinschenk

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发表于2024-10-11

商品介绍

New Riders Press 2009-01-02 Paperback 9780321603609

Neuro Web Design epub pdf mobi txt 电子书下载 2024

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书籍描述

Why does someone decide to buy a product online or register at a website? Psychologists have known for years about the nonconscious forces that persuade people to take action. Neuro WebDesign applies the research on persuasion and decision making to the design of websites. Neuro WebDesign explains psychological research on social validation, reciprocity, fear of loss, contrast and other principles in an easy to understand way, and then goes on to show how to implement these powerful ideas. For example, why are customer ratings so important at a website, and what are the critical elements to include to make them even more effective? Does the order in which you provide choices have an unconscious effect on which one is chosen? Some books describe research; some books give advice on web design, but Neuro WebDesign combines the research on non-conscious decision-making and persuasion with web design advice.

Neuro Web Design epub pdf mobi txt 电子书下载 2024

Neuro Web Design 下载 epub mobi pdf txt 电子书 2024

Neuro Web Design pdf 下载 mobi 下载 pub 下载 txt 电子书下载 2024

Neuro Web Design mobi pdf epub txt 电子书下载 2024

Neuro Web Design epub pdf mobi txt 电子书下载

想要找书就要到静思书屋

book.tinynews.org

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

读者评价

评分☆☆☆☆☆

##这一类的书读完以后，可以对现有互联网产品从心理学角度做些分析~应该是很有意思的一件事。没什么生词，作者写的还是很浅显易懂的~

评分☆☆☆☆☆

1　为诱导和潜意识设计网页大多数行为和决定是无意识的 2　寻找归属：社会认同的作用我们容易受到他人的影响，比如评分、评论、浏览等 3　引发负债感：利用互惠和让步送礼物会引发负债感，会让别人觉得有必要回馈你在一开始提出过高要求可能会被拒，再提出更合理要求可...

评分☆☆☆☆☆

##这一类的书读完以后，可以对现有互联网产品从心理学角度做些分析~应该是很有意思的一件事。没什么生词，作者写的还是很浅显易懂的~

评分☆☆☆☆☆

##design for persuasion and the unconscious mind , human want to belong , its social validation . reciprocity and concession互惠让步原则 , invoking scarcity 事物稀缺，人们反而更想要，物以稀为贵。尽量少的选择， speak to self-centered , unconscious mind , its all about you .