The Ride of a Lifetime

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Robert Iger
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Random House 2019-9-23 Hardcover 9780399592096

具体描述

Robert Iger is chairman and CEO of The Walt Disney Company. He previously served as president and CEO, beginning in October 2005, and was president and COO from 2000 to 2005. Iger began his career at ABC in 1974, and as chairman of the ABC Group he oversaw the broadcast television network and station group, managed the cable television properties, and guided the merger between Capital Cities/ABC, Inc., and The Walt Disney Company. Iger officially joined the Disney senior management team in 1996 as chairman of the Disney-owned ABC Group and in 1999 was given the additional responsibility of president, Walt Disney International. In that role, Iger expanded Disney’s presence outside of the United States, establishing the blueprint for the company’s international growth today.

A grand vision defined: The CEO of Disney, one of Time’s most influential people of 2019, shares the ideas and values he embraced to reinvent one of the most beloved companies in the world and inspire the people who bring the magic to life.

Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger—think global—and turn Disney into a stronger brand in international markets.

Twelve years later, Disney is the largest, most respected media company in the world, counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era.

In The Ride of a Lifetime, Robert Iger shares the lessons he’s learned while running Disney and leading its 200,000 employees, and he explores the principles that are necessary for true leadership, including:

• Optimism. Even in the face of difficulty, an optimistic leader will find the path toward the best possible outcome and focus on that, rather than give in to pessimism and blaming.

• Courage. Leaders have to be willing to take risks and place big bets. Fear of failure destroys creativity.

• Decisiveness. All decisions, no matter how difficult, can be made on a timely basis. Indecisiveness is both wasteful and destructive to morale.

• Fairness. Treat people decently, with empathy, and be accessible to them.

This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology.

“The ideas in this book strike me as universal” Iger writes. “Not just to the aspiring CEOs of the world, but to anyone wanting to feel less fearful, more confidently themselves, as they navigate their professional and even personal lives.”

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##书和人和公司都太牛了,好像看了一部跌宕起伏的电影。

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##小男孩故事很真诚,特别是他已经做了这么多年大公司高管,竟然还保留着强烈的同理心,哪怕是装出来的,装一辈子也就是真的了。这也说明他们这方面教育还是很到位的。 十大管理要点么,随便听听行了,既然出商业类书,难免搞点这些玩意。 Pixar 几个故事讲的好,最后Fox可能跟在这位置上时间久了有关,似乎有点偏了,不过他自己意识到长期站在巨大权力巅峰的危害,也自谦成功很大部分来自于运气。 除了竟然还没退休所带来的不舒服感,这本书非常好。

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##书和人和公司都太牛了,好像看了一部跌宕起伏的电影。

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