具体描述
This is the first step-by-step guidebook for successful innovation planning. Unlike other books on the subject, "101 Design Methods" approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
用户评价
##看完去搞传销
评分 评分 评分 评分##在Creative and Design Center随便翻阅，感觉和SRID课程内容很像，但感觉并没有什么意思，说得很虚，所以没有耐下心来仔细看…才发现大部分专业的书籍都是如此，都很虚很简单。 Vijay Kumar的这本书浩浩瀚瀚介绍了101个跟设计思考或者创新相关的工具，一开始会被吓到，一是钦佩，二是觉得掌握了这个百宝箱是不是就无往不利了？ 可是，通读完会有一个明显的困惑是，对于你具体的项目或具体的情境，你应该用什么工具呢？或者是在业界大家用的最多的是什么...
评分##也是一套方法“字典”工具书
评分 评分##工具书类型，101 methods-没事是不会想着拿出来翻阅的……
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