編輯推薦
What makes a visionary company? This book, written by a team from Stanford's Graduate School of Business, compares what the authors have identified as "visionary" companies with selected companies in the same industry. The authors juxtapose Disney and Columbia Pictures, Ford and General Motors, Motorola and Zenith, and Hewlett-Packard and Texas Instruments, to name a few. The visionary companies, the authors found out, had a number of common characteristics; for instance, almost all had some type of core ideology that guided the company in times of upheaval and served as a constant bench mark. Not all the visionary companies were founded by visionary leaders, however. On the whole, this is an intriguing book that occasionally provides rare and interesting glimpses into the inner workings and philosophical foundations of successful businesses. Recommended for all libraries.
內容簡介
Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?"
Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.
作者簡介
Jim Collins is a student of companies—great ones, good ones, weak ones, failed ones—from young start-ups to venerable sesquicentenarians. The author of the national bestseller Good to Great and coauthor of Built to Last, he serves as a teacher to leaders throughout the corporate and social sectors. His work has been featured in Fortune, BusinessWeek, The Economist, USA Today, and Harvard Business Review.
精彩書評
"Built to Last...is one of the most eye-opening business studies since In Search of Excellence
-- Kevin Maney, USA Today
"A must read for any CEO who aspires to create a great company."
-- T.J. Rodgers, President and CEO, Cypress Semiconductor Corp.
前言/序言
Built to Last基業長青 英文原版 [平裝] epub pdf mobi txt 電子書 下載 2025
Built to Last基業長青 英文原版 [平裝] 下載 epub mobi pdf txt 電子書
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買瞭三本書,評價的順序有點反瞭,不過書的質量很好,好評
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滿減買英文原版書還是不錯的
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早上買的,下午就到瞭。非常給力。還沒拆開。相信是正版圖書。
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這本書還沒有打開,學校老師推薦的,這本書送人。中信齣版社的書就是不打摺。這也是京東送過來的為數不多的沒有破損的書本。
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第二次買瞭,老闆送人的,力薦的好書!本來計劃買10本,隻有8本瞭,先都買瞭,等有貨瞭再買
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包裝很好,好書
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課上老師推薦的讀物,經典
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購物車裏丟瞭很久 終於拿下瞭
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《基業長青(珍藏版)》連篇纍牘的專業術語,拒絕追逐時尚,發現瞭使傑齣公司齣類拔萃的永恒品質。全書有數百個具體的例子,並提供瞭實用的策略,能夠適用於各個層次的經理人與創業者。《基業長青》為在21世紀建立長期繁榮的組織提供瞭一個宏偉藍圖。