Getting Real details the business, design, programming, and marketing principles of 37signals. The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it's a book of ideas. Anyone working on a web app - including entrepreneurs, designers, programmers, executives, or marketers - will find value and inspiration in this book. 37signals used the Getting Real process to launch five successful web-based applications (Basecamp, Campfire, Backpack, Writeboard, Ta-da List), and Ruby on Rails, an open-source web application framework, in just two years with no outside funding, no debt, and only 7 people (distributed across 7 time zones). Over 500,000 people around the world use these applications to get things done. Now you can find out how they did it and how you can do it too. It's not as hard as you think if you Get Real.
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评分##专业对口IT创业家,交集不多不太适合我
评分##专业对口IT创业家,交集不多不太适合我
评分##没的说,一针见血的指出WEB开发关键。强烈推荐。
评分##37signals rocks
评分##It's very very important to me, and should also to anyone making web apps and business. I've read it more than 10 times.
评分##https://www.quora.com/Product-Management/What-are-the-best-books-for-Product-Managers/answer/Runar-Reistrup
评分##不仅是一本很好的关于互联网的小册子,也是一本很好的关于创业的小手册。
评分##神作不解释。
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