内容简介
You're holding a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. It's a book for the business model generation.Disruptive new business models are emblematic of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Business Model Generation offers you powerful, simple, tested tools for understanding, designing, reworking, and implementing business models.
Business Model Generation is a practical, inspiring handbook for anyone striving to improve a business model - or craft a new one.
Business Model Generation will teach you powerful and practical innovation techniques used today by leading companies worldwide. You will learn how to systematically understand, design, and implement a new business model — or analyze and renovate an old one.
Business Model Generation practices what it preaches. Coauthored by 470 Business Model Canvas practitioners from forty-five countries, the book was financed and produced independently of the traditional publishing industry. It features a tightly integrated, visual, lie-flat design that enables immediate hands-on use.
Business Model Generation is for those ready to abandon outmoded thinking and embrace new, innovative models of value creation: executives, consultants, entrepreneurs — and leaders of all organizations.
完美结合图像与策略思考的奇书,人人都能有贡献的企业创新! 《商业模式新生代》身影频频出现在各国的畅销榜,一本讨论商业模型的书会这么受欢迎? 一打开目录,就知道这本书的野心不小,书中涵盖的范围包括企业分析、创新思考、策略拟定及实际执行,完整描述了商业模式创新所需的各个方面。但本书厉害之处不在此,它不像一般经管书,需要极度专注才能理解那些艰深名词。这本书的知识可说得上是一本抵十本,但这并不是一本厚重的砖头书,不到三百页的厚度,如何能涵盖这么多信息?要归功于作者群结合文字与图像的高深功力,用最简洁的方式让读者了解商业竞争的各个面向。 来自45个国家共470名实践家组成的令人敬佩的协作群,他们有效过滤掉杂音,只留下真正重要的信息,更重要的,他教你如何实际去应用。只要你身在商场,这是一本你绝对会感兴趣的商业图书,它的有趣与实用程度不相上下。众多知名企业都已经采用书中的模型实际演练。这本书,将能改变你对商业模式的思考。
作者简介
Alex osterwalder博士是商业模式创新领域的作家,演讲者,和顾问。他和Yves Pigneur博士一起设计的实用型商业模式设计方法广泛地应用于各个行业的公司里,其中包括了3M,爱立信(Ericsson),凯捷(Capgemini),德(Deloitte),特力诺(Telenor)这样的老牌知名公司。他曾帮助建立和出售过一家战略顾问公司。他曾在一家泰国的国际非营利组织工作,与艾滋和疟疾斗争。他也曾在瑞士的洛桑大学从事研究工作。
精彩书评
‘…an impressively comprehensive compendium of many of the most current ideas concerning the structure and development of businesses.′
--Anglohigher
‘... this handbook is likely to prove an excellent help for evaluating business models.’
--Anatello
前言/序言
From the Back CoverYou're holding a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. It's a book for the business model generation.
Disruptive new business models are emblematic of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Business Model Generation offers you powerful, simple, tested tools for understanding, designing, reworking, and implementing business models.
Business Model Generation is a practical, inspiring handbook for anyone striving to improve a business model - or craft a new one.
CHANGE THE WAY YOU THINK ABOUT BUSINESS MODELSBusiness Model Generation will teach you powerful and practical innovation techniques used today by leading companies worldwide. You will learn how to systematically understand, design, and implement a new business model — or analyze and renovate an old one.
CO-CREATED BY 470 STRATEGY PRACTITIONERSBusiness Model Generation practices what it preaches. Coauthored by 470 Business Model Canvas practitioners from forty-five countries, the book was financed and produced independently of the traditional publishing industry. It features a tightly integrated, visual, lie-flat design that enables immediate hands-on use.
DESIGNED FOR DOERS
Business Model Generation is for those ready to abandon outmoded thinking and embrace new, innovative models of value creation: executives, consultants, entrepreneurs — and leaders of all organizations.
Business Model Generation:A Handbook for Visionaries Game Changers and Challengers 商业模式新生代 英文原版 [平装] epub pdf mobi txt 电子书 下载 2025
Business Model Generation:A Handbook for Visionaries Game Changers and Challengers 商业模式新生代 英文原版 [平装] 下载 epub mobi pdf txt 电子书 2025
Business Model Generation:A Handbook for Visionaries Game Changers and Challengers 商业模式新生代 英文原版 [平装] mobi pdf epub txt 电子书 下载 2025
评分
☆☆☆☆☆
很多书还是要看原版的
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☆☆☆☆☆
看了中文版后觉得非常好,就买了英文版更有感觉,通俗易懂,受益匪浅。
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☆☆☆☆☆
[ZZ]写的的书都写得很好,[sm]还是朋友推荐我看的,后来就非非常喜欢,他的书了。除了他的书,我和我家小孩还喜欢看郑渊洁、杨红樱、黄晓阳、小桥老树、王永杰、杨其铎、晓玲叮当、方洲,他们的书我觉得都写得很好。[SM],很值得看,价格也非常便宜,比实体店买便宜好多还省车费。 书的内容直得一读[BJTJ],阅读了一下,写得很好,[NRJJ],内容也很丰富。[QY],一本书多读几次,[SZ]。 快递送货也很快。还送货上楼。非常好。 [SM],超值。买书就来来京东商城。价格还比别家便宜,还免邮费不错,速度还真是快而且都是正版书。[BJTJ],买回来觉得还是非常值的。我喜欢看书,喜欢看各种各样的书,看的很杂,文学名著,流行小说都看,只要作者的文笔不是太差,总能让我从头到脚看完整本书。只不过很多时候是当成故事来看,看完了感叹一番也就丢下了。所在来这里买书是非常明智的。然而,目前社会上还有许多人被一些价值不大的东西所束缚,却自得其乐,还觉得很满足。经过几百年的探索和发展,人们对物质需求已不再迫切,但对于精神自由的需求却无端被抹杀了。总之,我认为现代人最缺乏的就是一种开阔进取,寻找最大自由的精神。 中国人讲“虚实相生,天人合一”的思想,“于空寂处见流行,于流行处见空寂”,从而获得对于“道”的体悟,“唯道集虚”。这在传统的艺术中得到了充分的体现,因此中国古代的绘画,提倡“留白”、“布白”,用空白来表现丰富多彩的想象空间和广博深广的人生意味,体现了包纳万物、吞吐一切的胸襟和情怀。让我得到了一种生活情趣和审美方式,伴着笔墨的清香,细细体味,那自由孤寂的灵魂,高尚清真的人格魅力,在寻求美的道路上指引着我,让我抛弃浮躁的世俗,向美学丛林的深处迈进。合上书,闭上眼,书的余香犹存,而我脑海里浮现的,是一个“皎皎明月,仙仙白云,鸿雁高翔,缀叶如雨”的冲淡清幽境界。愿我们身边多一些主教般光明的使者,有更多人能加入到助人为乐、见义勇为的队伍中来。社会需要这样的人,世界需要这样的人,只有这样我们才能创造我们的生活,[NRJJ]希望下次还呢继续购买这里的书籍,这里的书籍很好,非常的不错,。给我带来了不错的现实享受。希望下次还呢继续购买这里的书籍,这里的书籍很好,非常的不错,。给我带来了不错的现实享受。
评分
☆☆☆☆☆
理解对了但表达错了的现象,的确经常存在。外语好的人未必是好译者,外语好母语也好的,才有可能成为好译者。
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☆☆☆☆☆
Business Model Generation practices what it preaches. Coauthored by 470 Business Model Canvas practitioners from forty-five countries, the book was financed and produced independently of the traditional publishing industry. It features a tightly integrated, visual, lie-flat design that enables immediate hands-on use.
评分
☆☆☆☆☆
全书就像一本精美的画册,印刷太棒,同时通俗易懂。
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☆☆☆☆☆
帮助整理思路,算是教科书,读起来比较易懂。
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☆☆☆☆☆
经常在京东买书,很方便。
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☆☆☆☆☆
非常不错的商学书,对我这种小白很有帮助
Business Model Generation:A Handbook for Visionaries Game Changers and Challengers 商业模式新生代 英文原版 [平装] epub pdf mobi txt 电子书 下载 2025